PHARM REP CLINIC - LEARNING HUB

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Begin elevating your value as a clinical partner with healthcare providers. Select from foundational clinical study to advanced clinical application.

MODULE 1

Why Clinical Knowledge Still Matters

Core Competency: Explain the new value proposition of a pharmaceutical representative in the new healthcare landscape.

Review Module

MODULE 2

Clinical Trial Phases

Core Competency: Explain the general concept, primary question, and typical cost associated with each of the four clinical trial phases.

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MODULE 3

Understanding Study Types

Core Competency: Explain the difference between experimental and observational studies and rank them by evidence quality.

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MODULE 4

How to Read a Clinical Paper

Core Competency: Apply the 3-Question Method (Hypothesis, Methods, Data) to critically evaluate any clinical paper.

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MODULE 5

Clinical Trial Endpoints

Core Competency: Distinguish between Primary, Secondary, Composite, and Surrogate endpoints and explain the purpose of each.

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MODULE 6

p-Values and Statistics

Core Competency: Define the p-value and distinguish between statistical and clinical significance.

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MODULE 7

Safety Data & AE's

Core Competency: Explain why Safety Data is the ultimate foundation for clinical credibility and why doctors prioritize it over efficacy.

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MODULE 8

Putting It All Together

Core Competency: Apply the Rapport → Insight → Action framework to structure effective physician interactions.

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